Resume

Experience

Digitas Health, Publicis Groupe - New York City, NY (12/2021 - Present)
Art Director

  • Creative directed and rebranded the Understand Cancer Together website in a client-facing agile team and designed advertisements to promote the website launch on platforms such as, Instagram, Facebook, Reddit, Pandora, Product Websites (Banners), E-mails, and more.

  • Created mood-boards and creative briefs for photo shoots, video shoots, and voice recordings while assisting in talent selection.

  • Assisted the clients in improving the conceptual, technical, and creative performance, while tracking budget alongside project management and presented creatives to the stakeholders to gain their strategic approval.

  • Partnered with copywriters, the motion media team, and third-party developers to ensure that the art direction and visuals support the concepts.

  • Led art direction for a client-facing agile oncology team consisting of two tumors; Melanoma and Head and Neck Squamous Cell Cancer for two years (Client: Keytruda, Merck).

UBT North America - Ridgefield Park, NJ (09/2020 - 11/2021)
Graphic Designer

  • Responsible for executing creative marketing material while ensuring consistency with branded content across international locations and company partners.

  • Designed layouts for two company magazines each quarter, packaging for products, created graphics for video production, and managed monthly marketing promotions for Campus&Co.

TD Ameritrade - Jersey City, NJ (01/2019 - 09/2020)
Graphic Designer

  • Led the award-winning redesign of client forms' layout using Agile Methodology at Studio1 for TD Ameritrade's rebrand process.

  • Effectively communicated design concepts, managed schedules for timely release of work, and created fillable PDFs for clients using Acrobat.

New Jersey City University - Jersey City, NJ (01/2018 - 12/2019)
Graphic Designer/Production Manager College Newspaper, The Gothic Times

  • Established and optimized production workflows, enhancing overall publication design.

  • Led layout design initiatives and coordinated with illustrators to integrate visuals with editorial content.

  • Managed layout production schedules to ensure timely submission to the Daily Mail.

Education

New Jersey City University
Bachelor of Arts - Graphic Design, Minor in Media Arts Graduated: December 2018

General Assembly
UX, User Experience Design
— 2019
Immersed in best practices of the UX Design process: User research & user interview techniques, comparative analysis, heuristic analysis, balancing user goals and business goals, wire-framing & prototyping using all the current industry-standard tools, UI design & usability testing methods.

awards

FCA Award Forms Rebrand, TD Ameritrade (2021)

Indigo Design Awards — Won Bronze in Branding for the YPCC cricket team rebranding project (2022)

VOLUnteer

Juror at the Academy of Interactive & Visual Arts, Communicator, Davey, and w3 Awards (10/2023 - Present)

AIGA Design (07/2019 - Present)

NASA Social Media Credentials Team for Crew6 Launch (02/2023)